内蒙古开放大学商务英语4作业答案

商务英语4

学校: 内蒙古开放大学

问题 1: 1. — What is the distance between the new building and your office?
— _________________.

选项:

• A. It is near to the bus stop

• B. It is about 15 kilometers

• C. It is very close

答案: It is about 15 kilometers

问题 2: 2. — What does the customer's complaint say?
— _________________.

选项:

• A. He says he will write us a thank-you letter

• B. He says he hasn't gotten back the monitor for repairs

• C. He wants to know whether we could give him a discount

答案: He says he hasn't gotten back the monitor for repairs

问题 3: 3. The customer service representative will often allow customers to exchange the product they bought or return it for a full _________ .

选项:

• A. compensation

• B. repay

• C. refund

答案: refund

问题 4: 4. Customers won't find store clerks sitting around _________ .

选项:

• A. watching TV or playing cards

• B. to watch TV or play cards

• C. watching TV or to play cards

答案: watching TV or playing cards

问题 5: 5. Some stores even offer _________ lanes for customers with 10 items or less to checkout quickly.

选项:

• A. expire

• B. express

• C. exact

答案: express

问题 6: 6. 阅读理解：根据文章内容，把每一段和其所谈论的话题相匹配（每题10分）。
Customer Service
The American idea of customer service is to make each customer the center of attention. And wherever you go, good customer service means making customers feel special.
2. When customers get to a store, they are treated as honored guests. Customers don’t usually find store clerks sitting around watching TV or playing cards. Instead, the clerks greet them warmly and offer to help them find what they want. Customers usually don’t have to ask how much items cost, since prices are clearly marked.
3. When customers are ready to checkout, they can go to the nearest and shortest checkout lane. Good stores open new checkout lanes when the line ups get too long. Some even offer express lanes for customers with 10 items or less. After they pay for their purchases, customers receive a smile and a warm “thank you and have a nice day” from the clerk.
4. In America, customer service continues long after the sale. Many products come with a money-back guarantee. Expensive items like cars, computers or stereos often have a warranty that ensures trouble-free use for a period of a year or more. Advertisements regularly include the motto, “Your satisfaction is guaranteed”. So if there is a problem with the product, customers can take it back. The customer service representative will often allow them to exchange the item or return it for a full refund.
5. Customer service in America grows out of the belief that “the customer is always right”. If a person receives poor service from a store, he probably will avoid shopping there in the future. On the other hand, customers often remain loyal to a business that has excellent service even if their prices are high.

选项:

答案: the American idea of customer service

问题 7: 1. —Thanks for inviting me, John, but I've already made other plans.
— _________. Maybe another time.

选项:

• A. I hope you enjoy it

• B. That's good

• C. Oh! I'm sorry to hear that

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问题 8: 2. — I had a really good weekend at the seaside.
—____________.

选项:

• A. Oh, that's very nice of you

• B. Oh, I'm glad to hear that

• C. It's a pleasure

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问题 9: 3. The executive team have to hold an urgent meeting ____ they see the bad market feedback.

选项:

• A. before

• B. because

• C. whether

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问题 10: 4. While the other people ____ and discussed the problem together, Ted ignored them.

选项:

• A. interacted

• B. intensive

• C. interviewed

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问题 11: 5. The franchisor _____ the franchisee should observe the regulations to make the business go well.

选项:

• A. or

• B. as well as

• C. either

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问题 12: 6. 阅读理解：根据文章内容，选择正确答案（每题10分）。
　　China has the most franchises in the world but the scale of their operations is relatively small. Each system in China has an average of 43 outlets, compared to more than 540 in the United States. Together, there are 2,600 brands in some 200,000 retail markets. KFC was the most significant foreign entry in 1987 and is widespread. Many franchises are in fact joint-ventures, as at their forming the franchise law was not explicit. For example, McDonald's is a joint venture. Pizza Hut, TGIF, Wal-mart, Starbucks followed a little later. But total franchising is only 3% of retail trade, which seeks foreign franchise growth. The year 2005 saw the birth of an updated franchise law, “Measures for the Administration of Commercial Franchise”. Previous legislation (1997) made no specific inclusion of foreign investors. Today the franchise law is much clearer by virtue of the 2007 law, a revision of the 2005 law. The laws are applicable if there are transactions involving a trademark combined with payments with many obligations on the franchisor. The law comprises 42 articles and eight chapters.
According to the passage, the passage mainly talks about .
A. the scale of franchising in China
B. the franchise law in China
C. an outline of franchising in China
2. KFC was the foreign franchise to China in 1987 and is widespread.
A. most profound
B. first
C. wealthiest
3. Many franchises are in fact joint-ventures, because .
A. at the beginning stage, franchise law was not so clear
B. at the beginning stage, many franchises could not find the right partners
C. many foreigners were not familiar with Chinese culture
4. Foreign franchise grows in China because of .
A. the open policy
B. the small amount of retail trade
C. the Chinese culture
5. The writer has the attitude to franchising in China
A. negative
B. positive
C. neutral

选项:

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问题 13: 1. —________________ , but I still have the feeling that it's not safe enough.
—I couldn't agree more. That's why I only do street shopping.

选项:

• A. Paying online is much unsafe than before

• B. Paying online is less safer than before

• C. Paying online is much safer than before

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问题 14: 2. —Have you ever tried shopping online?
—No, never. ____________, especially for clothes and shoes.

选项:

• A. I prefer to actually see and touch what I'm buying before I pay for it

• B. I prefer not to actually see and touch what I'm buying before I pay for it

• C. I would rather surf online and I pay for it immediately

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问题 15: 3. Then your _____will be sold by auction.

选项:

• A. stiff

• B. staff

• C. stuff

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问题 16: 4. Without close quality control, we may _____ fraud, and the e-shop may suddenly go offline, so you can't get a refund.

选项:

• A. account

• B. discount

• C. encounter

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问题 17: 5. Sometimes I surf online shops to check some related information, and then go to a physical store to do the ______ shopping.

选项:

• A. virtual

• B. simulated

• C. actual

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问题 18: 6. 阅读理解：根据文章内容，判断正误（每题10分）。
Online Shopping Spree Sets Record
　　Chinese shoppers spent billions online yesterday as they took advantage of discounts offered on Singles Day (November 11). It is a festival for young single people to celebrate by eating together, sending gifts or going shopping, thus seized on by online retailers to increase sales.
　　It took only 13 hours for sales on just two online sites, Taobao and Tmall, to fly past last year's overall total of 19.1 billion yuan (US$3.1 billion).The final figure of Singles Day reached an astonishing 35.02 billion yuan as hundreds of thousands of consumers rushed to buy clothes, furniture, and home decoration items at discount prices. What friends and colleagues greeted each other with that day was “Bought anything today?” as they exchanged tales of bargains or disappointing news of popular items sold out minutes after the spree began at midnight.
　　In under nine hours, turnover at the Alibaba Group's Tmall and Taobao sites had exceeded that of last year's Cyber Monday, a similar event in the United States.
　　“We hope other e-commerce sites also did a good job as we want Singles Day to be a holiday for consumers and a good chance for retailers to discover the unmet needs of shoppers,” Jack Ma, founder and chairman of Alibaba Group, told reporters.
　　“It's not a difficult thing to bring our total transaction size to 100 billion yuan in a couple of years but we hope to do more to help vendors and manufacturers to upgrade their products and service to reach more clients,” Ma said at a news briefing.

Online retailers took hold of the shopping spree to increase sales successfully.
2. The final figure of Singles Day for this year reached 19.1 billion yuan.
3. Cyber Monday is a similar event in the Great Britain.
4. Other e-commerce sites did as well as Alibaba Group on Singles Day.
5. Jack Ma's goal of transaction size is to reach 100 billion yuan in several years.

选项:

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问题 19: 7. —Some friends say when they get the article, ______________.
—That happens. So close quality control is needed to avoid e-shoppers' fraud.

选项:

• A. it's quite different from what they saw on the website advertisement

• B. it's quite same to what they saw on the website advertisement

• C. it's easy to lose personal information

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问题 20: 8. They exchanged tales of ____ or disappointing news of popular items sold out minutes after the spree began at midnight.

选项:

• A. bargains

• B. deals

• C. goods

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问题 21: 9. It's said that some measures have been taken _____ this problem.

选项:

• A. dealing with

• B. to deal with

• C. dealt with

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问题 22: 10. What's more, it's not always so ______ for us to pay online as hackers might steal our user　name and password.

选项:

• A. safety

• B. safe

• C. safely

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问题 23: 11. 阅读理解：根据文章内容，选择正确答案（每题10分）。
Cyber Monday Clicks in with Record Sales
　　Cyber Monday rocked while mobile sales roared.
　　The day widely regarded as the Super Bowl of online sales created a record day for retailers, including Walmart, and marked a shift in shopping preferences as smartphones and tablets drove nearly a third of traffic — and for some retailers, more than half.
　　Walmart.com expects to register its biggest Cyber Monday yet, coming off a record Black Friday weekend online. Heading into the afternoon Monday, the website had already sold out of PlayStation 4 and Xbox One consoles, which weren't even discounted. Significant savings on TVs and tablets also encouraged shopping, says Joel Anderson, CEO of Walmart.com.
　　Retailers from Target to Sears are fast evolving Cyber Monday into something more akin to Cyber Week, as online deals stretch well beyond Monday.
　　As of 6 p.m. ET, sales on Amazon were up 44.3% over last year, while sales at eBay were up 32.1%, according to Channel Advisor, which tracks third-party sellers on eBay and Amazon. The online marketplaces are doing well in part because shoppers are heading to those sites to find popular products that are selling out at regular retailers, says Scot Wingo, CEO of Channel Advisor.
　　Flash-sale site Rue La La started Cyber Monday deals on Sunday with a “Cyberthon” that drew more than 350,000 people to the site. The sale promoted as much as 80% off on more than 150 brands. On Monday, sales of Cole Haan and Pandora Jewelry merchandise were strongest, CEO Steve Davis says.

Retailers used mobile devices and drove nearly a third of traffic, or even more than half to online shopping. As we know that doesn't belong to the mobile device.
A. tablets
B. smartphones
C. personal computer
2. PlayStation 4 and Xbox One consoles were sold out on the afternoon Monday although they weren't even discounted.
A. eBay.com
B. Walmart.com
C. Amazon.com
3. According to sales on Amazon were up 44.3% over last year, while sales at eBay were up 32.1%.
A. Walmart
B. Rue La La
C. Channel Advisor
4. Cyber Monday deals on Sunday with a “Cyberthon” that drew more than people to the site.
A. 350,000
B. 35,000
C. 3,500,000
5. We can infer from the passage _____ isn't an online retailer.
A. Sears
B. Channel Advisor
C. Walmart

选项:

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问题 24: 1. —Hey Kyle, guess what! The boss is sending me to Europe for a marketing seminar next month.
—__________________You've been itching to go on a business trip for months.

选项:

• A. I am sorry to hear that.

• B. Great! You must be happy.

• C. So what?

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问题 25: 2. —__________________?
— I expect to depart for Frankfurt on Sunday, September 1

选项:

• A. How would you like to go

• B. Where shall I make hotel reservation

• C. When do you plan to leave

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问题 26: 3. Can you fill me ____________ ? I need some detailed information.

选项:

• A. in

• B. up

• C. out

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问题 27: 4. Many of the banks and travel services in the western countries provide convenience for the travellers by issuing traveller's ____________.

选项:

• A. checks

• B. cash

• C. credit cards

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问题 28: 5. The processing time ____________ per embassy.

选项:

• A. various

• B. variety

• C. varies

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问题 29: 6. 阅读理解：根据文章内容，判断正误（每题10分）。
Traveller’s Check
　　Many of the banks and travel services in western provide a convenience for travellers by issuing traveller's checks. Travellers, when buying the checks, have to sign the checks in the presence of the bank or service clerks. During the trip, travellers can cash the checks from the agencies of the bank or the travel service whenever they need after their counter-signatures are recognized. A lot of travellers like to buy these checks as they don't have to take along much cash and worry about counterfeit signatures. The agencies will get back the money they have paid by sending the checks to the issuing offices.　 　
　　Traveller's checks are generally of small face value, such as ten or twenty dollars, or five or ten pounds, for miscellaneous payments. There is no time limit for their circulation period. It is very profitable for the issuing offices to finance the funds they collect by issuing traveller's checks because they not only receive a service charge from the check buyers, but they also don't need to pay any interest no matter how long the checks remain in circulation before clearing. This is why banks and travel services are willing to provide this convenience.　

It is convenient for the travellers to travel around the world as many banks and travel services issue travellers' checks.
2. There are no signatures of travellers who have bought the checks.
3. Quite a few travellers like to buy the checks.
4. Travellers do not worry about the circulation period of the checks as there is no time limit for it.
5. Banks and travel services are reluctant to provide travellers'checks.

选项:

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问题 30: 7. Travellers, when ____________ the checks, have to sign the checks in the presence of the bank or service clerks.

选项:

• A. buy

• B. buying

• C. to buy

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问题 31: 8. Traveller's checks are generally ____________ small face value.

选项:

• A. at

• B. on

• C. of

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问题 32: 9. 翻译：为句子选择正确的翻译（每题10分）。
Can you fill me in?
A. 你能替代我一下吗？
B. 你能为我填写吗？
C. 你能向我详细介绍一下吗？
2. Not all restaurants accept the card.
A. 所有酒店都不接受此卡。
B. 并非所有酒店都接受此卡。
C. 所有酒店接受的不是此卡。
3. We used to have cash advances.
A. 我们以前是预支现金。
B. 我们使用已有的现金。
C. 我们习惯了预支现金。
4. Let me know how you like living out of a suitcase.
A. 到时候告诉我没有旅行包你是怎么活下来的。
B. 到时候告诉我你是怎么带着旅行包生活的。
C. 到时候告诉我你怎么那么喜欢带着旅行包生活。
5. It is very profitable for the issuing offices to finance the funds they collect by issuing traveller’s checks.
A. 对发行机构来说，发行旅行支票提供融资便利是有利可图的。
B. 对发行机构来说，融资有利可图，他们征集资金，发行旅行支票。
C. 对发行机构来说，征集资金，发行旅行支票，融资等，都是有利可图的。

选项:

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